Welcome to international craft and design online training with a focus on service, selling and marketing development.

Friday  30^th October 2020 at 10am  – 1pm

Please note that as this event is comprised of three separate webinars (on the same morning), you will need to return to this form again if you wish to book more than one webinar.

The speakers are sales, marketing and customer service trainers and professionals:

• Heini Salmu, Valmennuskumppani Oy, coach.
• Satu Somero, Pisa design and Aito Lifestyle Shop, designer / entrepreneur.
• Marika Saarela, Taito Shop Kankuri, sales and marketing.

WEBINAR PROGRAM:

Klo 10 am – 11 am

Heini Salmu, Valmennuskumppani Oy, KTM, ACC, coach.
heini.salmu@valmennuskumppani.fi
www.valmennuskumppani.fi

The power of a positive customer experience

• The importance of knowing your customers.
• How to create a positive customer experience?
• And how can it impact your sales?
• What is your unique story?

klo 11am -11.45am

Satu Somero / Pisa Design, Aito Lifestyle shop by Pisa Design, Designer and entrepreneur.
satu.somero@pisadesign.fi
www.pisadesign.fi

My way of trading

• Shop in brick-and-mortar store (how to survive) (how to keep alive)
• How do you buy from other pre-entrepreneurs (craft makers)

klo 11.45am – 1.00 pm

Marika Saarela, Taito Keski-Pohjanmaa, Taito Shop Kankuri, Sales and marketing.
kankuri@taitokeskipohjanmaa.fi
www.taitokeskipohjanmaa.fi

Craft Marketing, Sales and Distribution Channels – Case Taito Shop Kankuri

• Craft shop – Selling unique craftwork, materials and services in storefront and online.
• Pop up shop – Great opportunity for storefront and online store.